I can't say I've ever seen a marketing gimmick like this before. The Eagles and their official airline partner US Airways have teamed up and dedicated an entire plane to the Eagles.
Eagles president Joe Banner on the plane:
"We are proud to have US Airways as the official airline partner for the Philadelphia Eagles," said Eagles president Joe Banner. "The new Eagles-themed plane embraces the passion of our fans and is a great opportunity to take that passion to new heights -- literally."Heyo! There you go Joe.
It turns out this helps the United Way of Southeastern Pennsylvania. Can't argue with that.
>>US Airways Dedicates Eagles Plane [Philadelphia Eagles Official Site]
Some plane painting facts after the jump.
From the press release:
- The US Airways Philadelphia Eagles livery was designed by US Airways creative services employee Paula Douglass.
- Typically, 60 gallons of paint are required to paint an aircraft.
- The entire process, on average, requires a plane to be out of service for eight to nine days.
- It takes about 72 hours for the paint to dry.
- Aircraft require repainting every six to seven years, depending on how the coat is maintained and polished.