Check out the two photos above and then get back to me:
One of these men just won his second Indianapolis 500 on Sunday. The other is Borat.
One of them is married to a successful actress. So is the other.
If you still don't know which is which (that's Sacha Baron Cohen, Borat, in the green jumpsuit and Dario Franchitti in the red), that may be due to the fact that more people have watched "Talladega Nights" since its release in 2006 than have viewed the Indy 500.
At least it feels that way.
Sunday's Indy 500, which in my 1970s youth was a staple of everyone's Memorial Day afternoon, drew a 4.0 rating on ABC. That's down 5 percent from last year and 22 percent from 2008, and honestly I cannot explain it.
The only recognizable face in all of Indy Car racing, alas, is a lass whose only career victory came in Japan.
Indy 500 winners used to be larger-than-life figures who, back in an era when the NBA playoffs ended at a reasonable time of year, would make the cover of Sports Illustrated. These days the best they can hope for, as happened Sunday, is to kiss the girl who starred in "Kiss The Girls".