All-Star Game Hits Record Low Ratings
Those are a couple of conclusions to be gleaned from word that Nielsen overnight ratings for Tuesday's Midsummer Classic, a 9.3, were the lowest overnights ever, down from the previous low of 9.8 from 2005. Tuesday's numbers were down 11 percent from last year's 10.4 and marked only the second time in the last 12 years that the All-Star Game didn't get at least a double-digit overnight rating.
It's worth noting that even with the lower rating, FOX still won the night with the All-Star Game, which is annually the highest-rated program of the summer. Still, according to the website Sports Media Watch, Tuesday's game trailed every game of this year's Final Four and NBA Finals, as well as the Ghana-United States round of 16 match in the World Cup tournament, Sunday's final between Spain and the Netherlands and the final round of the Masters.
This wasn't baseball's week for ratings, as Monday's less-than-star-studded Home Run Derby on ESPN drew its lowest ratings in five years, and was down 22 percent from last year.