Bobcats Cashing In on Playoff Berth, Jordan Takeover
The Charlotte Observer's David Scott reports that the Bobcats are in the top 10 in the NBA in season ticket renewal (91 percent) and new season tickets sold (1,575). That's great news. Of course, the Bobcats have one of the smaller season ticket bases in the league in the first place, and more available season tickets at all levels than almost any other team. But it's progress, and that's great for the franchise and the league.
This success shows another reason middling teams are always pushing for that final playoff spot instead of accepting a lottery spot and a (remote) shot at an impact draft pick. Hardcore fans may not enjoy a four-game first-round playoff blow-out very much, but casual fans do love the mild success a postseason berth signifies. When bubble teams like Memphis and Indiana become buyers at the trade deadline, keep this goal in mind.