Chad Ochocinco's day job might be NFL wide receiver, but at this point he's more entrepreneur than professional football player. The Pro Bowler often seems busier away from the game than he does preparing for it. If it's not UStream or "Dancing With the Stars," or his own news network, Ochocinco is making things that make our lives easier. In theory, anyway. Last year, he revealed the prototypes for prophylactics bearing his name (they're still in the development phase*), and now comes word of his latest endeavor: Ochocincos. That's right, Chad has his own cereal.
Via Sports Business Digest by way of PLBSports:
"Chad is a great personality, and with his involvement in social media and his interaction with the fans, he was an athlete that we were very excited to work with," said PLB Sports President Ty Ballou. "One way or another, America has learned and is continuing to learn more about Chad Ochocinco off the field, and they're finding out how great he is. Who wouldn't want to share a breakfast table with him?"
So if you live in Newport, Kentucky or have internet access you too can get your mitts on some "low fat food" goodness (note to manufacturers: might want to include a hyphen between "low" and "fat" just so there's no confusion).
* probably untrue
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