"Change, not only for your mom, but for you, your stomach, for a better taste!" he proclaims in the video, before being tragically crushed by a giant sandwich.
In China, KFC is much larger than other American brands such as McDonald's, operating 3,200 locations in the country, according to Bloomberg. After the video hit the American corner of the Internet, however, Yum Brands Inc., which operates KFC, quickly retreated.
"The ad was created in Hong Kong for the Hong Kong market only. It was meant to be a spoof and no disrespect was intended. It is no longer airing and will not be re-aired," the company said in a statement.
This isn't the first time KFC has ended up embarrassed after a regional ad has gone international. Last year, an Australian ad that featured a white soccer fan calming down a bunch of rowdy black spectators with fried chicken didn't go over particularly well when American viewers got wind.
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