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Instructional Bath Towel Makes Drying Off More Sanitary

Apr 19, 2011 – 7:33 AM
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Most bath towels look exactly the same from top to bottom, left to right. That makes for a little mystery that can leave you feeling uncleanly: Which side of your towel did you last use to dry off your face and which side did you use on your nether regions?

Some people might not care and simply get on with their drying, letting the towel fall where it may.

However, for those who may lose sleep over which body part their bath towel touched last, there's finally a sanitary solution.
The 'True Clean Towel' is an instructional bath towel designed to guide you through the body-drying process.
Courtesy Adam Ross
The "True Clean Towel" is an instructional bath towel designed to guide you through the body-drying process. Use the part labeled "top" for your upper half and the part labeled "bottom" for your lower half to keep track of where your towel has been.

New York-based graphic designer Adam Ross has created something called the "True Clean Towel," an instructional bath towel featuring the outline of a body that resembles the universal figure seen on restroom signs.

The figure's head is labeled "top" and its private area is labeled "bottom," so as to easily guide bathers through the toweling-off process. This way, you don't dry your face with the part of the towel you used to dry your butt the day before.

Simple as that.

"Everyone showers, and everyone encounters this issue," Ross told AOL News. "I just wanted to create a simple solution to a very common problem that people don't often discuss."

Ross came up with the idea for the product in his own bathroom after his fiancee had a traumatic post-shower experience of her own.

"She got out of the shower and accidentally used my towel. When she realized what she'd done, she was thoroughly grossed out and found herself wondering where my towel had been. I didn't know how to answer that since I really didn't know myself. That sparked the idea for the towel," Ross said.

Initially Ross created the bath-time accessory with a certain demographic in mind, namely lazy college guys who rarely wash their bath towels.

Now, almost a year after launching the product online, Ross realized his consumer base is much more varied.
Towel creator Adam Ross says the labels/design are woven directly into the bath sheet to prevent fading and scratchiness.
Courtesy Adam Ross
Towel creator Adam Ross says the labels are woven directly into the bath sheet -- not screen-printed -- to prevent fading and scratchiness.

"This is great for anyone who's too busy to do laundry every day or for the eco-friendly consumers who want to conserve water and energy. Germaphobes love it, too," he said.

Ross said the labeled bath towel is also a no-brainer for early risers who take showers at the crack of dawn. The simple diagram can help remind groggy folks which parts of the towel are designated for which parts of the body without requiring too much early-morning brainpower.

While the concept for the True Clean Towel is fairly simple, Ross is insistent the product is not just some silly, disposable novelty item.

His main goal, he said, was to create a practical, high-quality bath towel that could get used over and over again like any other towel. He didn't want to make something cheap that would get thrown away after a few laughs.

"I used good materials and really went for that 'spa quality' feel. The design will never peel off or fade because it's not screen-printed onto the fabric, it's woven in as part of the towel. It'll never get scratchy."

Currently, Ross sells his towels strictly on his website for $19 a pop, but he's looking to expand.

His pipe dream is to get the product into retail stores like Bed Bath and Beyond alongside other successful "As Seen on TV" products like the Snuggie or Slap Chop.

He's even made a couple of short, titillating online infomercials to go with the product, although one, he admitted, is "slightly X-rated" -- at least by YouTube standards -- because it shows a little too much post-shower flesh. You have to be at least 18 to watch that one.

If the True Clean Towel eventually goes mainstream, Ross said he'll begin making it in multiple colors and perhaps even design a "His and Hers" set for couples so women everywhere are finally safe from accidentally using their men's grungy bath towel.

"That's never happened again in our house, thank goodness," he said with laugh. "We're stocked on fresh towels for life."


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