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'HouseCast 12: Kathleen Hessert Talks SportsCenter Blog Buzz, Athlete Tweets
Apr 23rd 2009 – 9:31AM
The FanHouse Podcast: Because bloggers are much sexier on the phone.Kathleen Hessert, the President of Sports Media Challenge, had a vision in 2004 of a technologically superior method of determining the "buzz" surrounding a particular athlete, organization or team. It finally came to full-on fruition this past week when...
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