VERSUS News

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Brian Engblom Part of New Look For Versus NHL Broadcasts

Brian Engblom finds himself between the benches for Tuesday's Versus coverage of the Buffalo Sabres-Tampa Bay Lightning game, a spot the former defenseman once thought was one of the least likely places to find a broadcaster. "The way the game is covered has changed just as much as the way the game is played on the ice,"...

NHL All-Star Game Broadcast Promoted Throughout New NBCUniversal Platforms

As Comcast takes over NBC Universal just before midnight Friday, hockey will be impacted in a potentially positive way. According to an industry source, the NHL All-Star Game -- broadcast on VERSUS on Sunday -- has been selected as the first "cross-channel priority" for the new NBCUniversal. A "cross-channel priority" is...

Boston Bruins Ads Disappearing From Trolleys, Bus Shelters

Versus' new advertising campaign may be working a little too well. As first reported by DaysOfYorr.com, Boston Bruins fans apparently have taken to the ads so much that they are literally taking the advertisements from bus shelters and trolleys that depict players hopping over the boards in celebration. "We always aim...

ESPN Who? Versus Hits New Heights With NHL Broadcasts

PHILADELPHIA -- Count Toronto Maple Leafs general manager Brian Burke among a growing number of those in the NHL who are fine with the league's cable partner, Versus, and have forgotten about that ubiquitous four-letter network. "ESPN dumped us," Burke said. "Everybody talks about getting back on ESPN, but I think Versus...

Versus President Jamie Davis Talks NHL, WEC and 3D

The National Hockey League, World Extreme Cagefighting and the Professional Bull Riders were already staples on Versus when Jamie Davis was tapped as president of the Comcast-owned network in September 2008. Davis, however, has been at the helm of the network as Versus has solidified itself in the minds of many sports fans...

Background on VERSUS

The NBC Sports Network (NBCSN) (formerly Versus and originally Outdoor Life Network) is a sports-oriented cable television channel in the United States operated as a division of NBC Sports.

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